In this post, you will learn the best time to post on LinkedIn, as well as the best day to post on LinkedIn without any contracting thoughts or opinions.
Why Post Timing Matters
Certain groups of people are going to be active online at certain times and on different days where other people aren’t. And since a post is only going to have a limited lifespan in which it’s actually shown to your audience.
What Is the Best Time to Post On LinkedIn in 2020?
An interesting figure is that over 80 percent of social media leads generated by B2B marketers are made via LinkedIn. Whereas, Twitter and Facebook only have 13 and 7 percent respectively. It shouldn’t be surprising that 93% of B2B marketers feel that LinkedIn is currently the best place to win leads.
Clearly, if you’re not marketing through LinkedIn, then you’re doing yourself and/or your business a serious disservice.
- The best time to post on LinkedIn is between 10 a.m. and 12 p.m.
- The best day to post on LinkedIn is Wednesday. While Tuesday and Thursday also have notably higher engagement rates.
- The worst time to post on LinkedIn is during the weekends or after work hours.
LinkedIn Posting Time: Other Considerations
This makes complete logical sense. LinkedIn is primarily used by corporate-minded people, thought leaders, business people, and job seekers. Thus, it is primarily used during standard business hours.
Your strategy is simple: Prepare on the weekend and post during weekdays. This will be the best time to post on LinkedIn.
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